This vacancy is now closed

Social Media Content Creator - Edinburgh

Central Office
Ref: 1939 Date Posted: Thursday 08 Nov 2018
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''Buzzing to be part of an award winning bar & entertainment venue? Love the social media side of business, creating brands? Join the team.

Manage social media marketing campaigns and day-to-day activities including:

  • Manage all social media marketing campaigns and day to activities for a collection of sites.

 

  • Develop relevant content topics to reach the venue’s target customers.
  • Create, curate, and manage all published content (images, video and written).
  • Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
  • Conduct online advocacy and open a stream for cross-promotions.
  • Develop and expand community and/or influencer outreach efforts.
  • Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.).
  • Design, create and manage promotions and Social ad campaigns.
  • Manage efforts in building online reviews and reputation. Monitor online reviews and respond to each review.
  • Analyze key metrics and tweak strategy as needed.
  • Compile reports for management showing results (ROI).

 

  • Become an advocate for the venues in social media spaces, engaging in dialogues and answering questions where appropriate.
  • Demonstrate ability to map out a comprehensive marketing plan. Drive strategies that are proven by testing and metrics.
  • Develop organizational elements in order to implement a proactive process for capturing happy, loyal customer online reviews.
  • Monitor trends in social media tools, applications, channels, design and strategy.
  • Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media, content marketing, SEO and social advertising campaigns.
  • Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.

 

Offer a competitive wage and bonus scheme, generous company benefits and industry leading training and development opportunities.

 

 

Apply today to join 'The World Famous' Three Sisters: Where the Festival Never Ends